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by Kizzy

Blogging the essential guide, don’t miss out on the bonus offer finishing tonight

April 30, 2012 in Blog, Business Blogging, Featured, Headline


Just in case you missed the earlier post about the wonderful offer ACEinspire have on today if you buy a copy of their fantastic  Blogging – The Essential Guide, here is a quick reminder and also an extract from one of the many recent reviews of this informative and easy to follow blogging guide.

To say thank you for buying the book today, we have some great bonus training material.
Buy today and you will get access to 4 valuable videos that will help you improve your readership and even make money from your blog:
1. SEO Tips Video
2. 40 posts in 5 mins video
3. Monetise Your Blog video
4. Creating an eCourse video

Plus, you’ll be amongst the first people to get access to the ACEInspire Members Site, with BONUS training including:
1. Your Guide to Online Study Success – a workbook to help you make the most of online training
2. Your Guide to Online Promotion – a short eBook looking at some of the newest and hottest social media sites and how to use them for promotion. Find out about Pinterest, Google+ and LinkedIn
3. Pinterest: A video from Erica Douglas

We’ve had excellent sales of the book since it launched just a couple of weeks ago. The publishers say, “The reviews, articles and feedback we’ve had on it is amazing. Blogging: The Essential Guide is definitely one of our most popular titles!”

English Mum recently reviewed the book and said, “I think it says a great deal that even though I’ve been writing this blog for six years, I still learned loads of new things.  For a complete beginner, this book is a blogging bible, with chapters on creating your blog, ideas for blog posts, loads of hints about community, sensible words about plagiarism and disclosure, etc.  But more than this, there are some really clever sections on things like podcasting and eBooks.”

If you want some fresh inspiration for your blogging. practical tips, a book to keep on hand AND valuable online training, buy Blogging The Essential guide today via Amazon. Once you have bought, send an email to antonia3-674311@autocontactor.com with your receipt number in the subject, and we’ll send you access to your bonus materials

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by Kizzy

Amazing bonuses with Blogging: The Essential Guide TODAY ONLY

April 30, 2012 in Blog, Business Blogging, Featured, Headline


We know that LOTS of you are interested in improving your blogging skills, so we’re delighted to announce that our new book, Blogging – The Essential Guide is now out. We love blogging, and want as many people as possible to have fun with blogging, learn how to do it better, and make an income from their blog. This book is the culmination of lots of hard work to bring our best advice together for you to help you improve your blog.

In the book you’ll find practical advice based on experience. If you are a beginner it will guide you step by step through all you need to create a brilliant blog. If you have been blogging for some time, we guarantee there will still be tips and tricks that are new to you. And there is a whole chapter on making money from your blog if you want to take your blog to the next level.

Blogging: The Essential Guide chapters include:
• Blogging Basics
• Starting a Blog
• Basic Skills and Concepts
• Content for Your Blog
• Community and Blogging
• Style and Structure
• Blogging and the Law
• From Blogs to eBooks
• Social Media
• Writing a Blog for Profit

If you’re thinking about buying the book, we’d love it if you bought it today. Our mission is to help people to improve their blogging, and it would really help us if you bought the book today.
We’re asking as many people as possible to do this because we’d love to see the book shooting up the Amazon best seller charts: then it will become visible to even more Amazon browsers.
To say thank you for buying the book today, we have some great bonus training material.
Buy today and you will get access to 4 valuable videos that will help you improve your readership and even make money from your blog:
1. SEO Tips Video
2. 40 posts in 5 mins video
3. Monetise Your Blog video
4. Creating an eCourse video

Plus, you’ll be amongst the first people to get access to the ACEInspire Members Site, with BONUS training including:
1. Your Guide to Online Study Success – a workbook to help you make the most of online training
2. Your Guide to Online Promotion – a short eBook looking at some of the newest and hottest social media sites and how to use them for promotion. Find out about Pinterest, Google+ and LinkedIn
3. Pinterest: A video from Erica Douglas

We’ve had excelllent sales of the book since it launched just a couple of weeks ago. The publishers say, “The reviews, articles and feedback we’ve had on it is amazing. Blogging: The Essential Guide is definitely one of our most popular titles!”

In a recent review author and blogger Jane Alexander said:

“Seriously though, the book is really great – it’s got everything you need to start blogging and there are some nifty tips for old timers too. It’s clear, concise and beautifully presented. It’s not padding and waffle – it cuts to the chase and tells you just the important stuff”

If you want some fresh inspiration for your blogging. practical tips, a book to keep on hand AND valuable online training, buy Blogging The Essential guide today via Amazon. Once you have bought, send an email to antonia3-674311@autocontactor.com with your receipt number in the subject, and we’ll send you access to your bonus materials

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by Kizzy

Putting more YOU into your work

April 27, 2012 in About ACEInspire, Blog, Featured, Headline


aceinspire co ownerDon’t underestimate the importance of putting a bit of YOU into your business.  A bit of personality.

People buy from people.

Even big companies recognise this, it’s why Richard Branson remains a very visible face of Virgin.  Why Steve Jobs was, and is, such a huge factor in the success of Apple.

People like, trust and aspire to be like these big personalities.

They aren’t frightened to put themselves out there and add personality to their companies if it makes the company more personal, more accessible, more fun, more cool…

This is a short post as this is mostly about action.

What can you do today that will add a little more personality to your business?

Maybe it’s adding a picture to your website, including a personal message with your deliveries, a personal phone call to top end clients.

Think of one personal touch and do it today.

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by Kizzy

6 ways to promote an eBook

April 25, 2012 in Blog, eBook, Featured, Headline


Knowledge to Profit How to Create and Sell eBooksWriting and ‘publishing’ your eBook is the easy bit. What is more difficult is finding an audience who wants to buy it. Here are 5 ways to help you spread the word and make sales.

  1. Build a fan base using social media to draw people in to your blog. Offer a freebie to encourage them to share their email address with you.
  2. Having a web presence is key and a blog is great for this. Add regular great content which ties in with your eBook themes and might attract people searching for the solutions or issues the eBook addresses.
  3. Your marketing strategy should also include email marketing and ongoing offers and promotions. Develop a list of offers and complementary products. If someone buys a $1 eBook, what might their next purchase be? How can you encourage them to invest in an audio recording, a longer workbook, online training or one to one mentoring?
  4. Find new markets for your eBook by considering the various sectors that might be interested in your eBook. Look for joint venture partners who can help you reach new audiences. Create specific campaigns geared towards each particular audience, use their language and tap into their unique problems and phrase the solution in a way that would appeal to them.
  5. Don’t forget PR: it is easy to simply focus on online promotion but an interview or expert tips in a magazine or newspaper can reach people who you wouldn’t find elsewhere.
  6. Attend events, ideally as a speaker. Get print copies of your book produced to sell on these occasions, but remember your key aim is to gather email addresses so you can stay in touch with people and build a relationship as they may want to buy your eBook or use your services further down the line.

Sign up here if you want to learn more about eBooks. We’ll share a 25 minute video with you and keep you posted with our best eBook tips.

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by Kizzy

Is your business all it can be?

April 23, 2012 in About ACEInspire, Blog, Featured, Headline


Do you think your business is performing at 100%? Whether you are a new business owner or have been working in your business for some time, there is always something to do to improve your business. If this sounds like you, read on to find out more about the steps involved in developing your business. And how to make sure that any change you implement is effective.

Step 1: Come up with areas that need improvement. Analyse what you do, what works and what doesn’t.

Step 2: Develop ideas that will improve the areas where your business struggles.

Step 3: Implement the ideas and monitor the results.

So far, so good, but how do you know if your ideas for change will result in the business growth you need? A savvy business owner won’t just create their own ideas: they will do some research first.

** READ ON FOR A SPECIAL OFFER**

There are different types of research that will help you:

  • Desk research. Search the internet and browse business resources in the library. This can help you get new ideas and find out how other people do things.
  • Market research 1. Ask potential and existing customers or clients for ideas on WHAT needs to change in your business and HOW they might improve things.  You might want to use qualitative research at this stage, where people can express their thoughts and feelings through focus groups or semi structured interviews.
  • Market research 2. When you have come up with your plans for change, ask people for their views. For example, if you are changing your price structure, will people buy more or less at the new price?  At this stage you may use quantitative research to measure, through a survey, exactly what change you might see with each improvement.

Why bother with all this research? Without it, you might invest time and money in improvements that WON’T meet your customers’ or clients’ needs.  As a business owner your time is valuable: the right research can help you find the right solutions that will ensure any changes you make in your business are improvements, and improvements that will build your customer loyalty and boost sales.

If you think you need to do some research to help develop your business, we have a new resource for you. Launching today, Help! Market Research is the business owner’s guide to practical research. With no jargon, Help! Market Research is all about the ACTION you can take to improve your business. It is full of the tips and strategies that we use to ensure our business keeps on growing EVERY MONTH.

** READ ON FOR A SPECIAL OFFER**

Research now can save you hundreds or thousands of pounds in the long run. Test your market before you invest in your business, and you will know how to best target your time and funds.

Whether you are in business already or just at the planning stages, Help! Market Research is a useful tool that will help you develop skills to use in your business over and over again. Not just for business development, it can help you work out WHO to promote to and HOW to reach them for maximum effect. Great research is the foundation of a great business.

Find out what’s included in Help! Market Research:

  • Learn and understand market research with a practical and informative 25 minute video from Erica Douglas
  • Use the ‘Designing a survey’ eBook to learn in more depth and understand what YOU need to do next. Packed with practical advice and tips on how to maximise response rates.
  • Use the VALUABLE Market Research Template to design your own survey.

Help! Market Research is part of the Help! Series of practical courses for business owners. It will usually cost £29 but for today only the launch price is just £14.50.

PLUS – included with the course – membership of the new ACEInspire members site, with exclusive content and regular training eBooks, podcasts and videos just for you.

At this price, you can afford to invest in the course now and study it at the time that suits you.

Just £14.50 will help you develop the skills you need to improve your business and be sure that you are making the right improvements, the ones that will get customers and clients buying more. Can you afford not to try it?

Buy TODAY – tomorrow this valuable Market Research Action Pack will be £29.

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by Kizzy

ACEInspire’s writing tips to help you write a better eBook

April 20, 2012 in Blog, eBook, Featured, Headline


Knowledge to Profit How to Create and Sell eBooksD you want to write an eBook? Here are 5 tips that we use to help us write non-fiction eBooks that are clear and readable:
1. When you are knowledgeable in a particular area it’s easy to forget that your readers aren’t! Help them out by writing a good introduction explaining any jargon or niche specific phrases as you go.
2. Break chapters down by using headers and bullet points. If your book requires the reader to take action then perhaps create a bulleted list or ‘take action’ boxes, you can also direct people to additional resources in this way.
3. If your topic requires it, provide visual stimulus such as images and diagrams to aid understanding. Ensure that any charts or diagrams are easy to follow though as otherwise they could end up being more confusing! Similarly if the topic is complex do not be afraid to explain it in layman’s terms, your readers will thank you for it.
4. Throughout your chapters when referring to sub topics covered in the eBook make reference to the chapter to allow readers to flick back and forth to encourage a deeper understanding of the content.
5. Wrap your eBook up well with a good conclusion. A conclusion shouldn’t share any new information but should simply recap on what’s been covered. This is the perfect place to highlight your other materials and services.
Want to learn more about ebooks? Then sign up below to find out more. We’ll share a 25 minute video with you and keep you posted with our best eBook tips.

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by Kizzy

Social Media for Business: Top Ten by ACE

April 18, 2012 in Blog, Featured, Headline, Social Media


Social media is such an important part of any businesses marketing strategy these days, so here are our top 10 social media posts to help you see how your business can benefit from social media.

  1. Pinterest –  business as well as pleasure - Pinterest is an up and coming social media platform that can be used for promoting your business and is especially good for businesses who advertise visually.
  2. How To Add A Google+ Business Page - Google+ is another new kid on the block when it comes to social media. They have just changed their format again and it now looks very similar to Facebook. Here is a great post on how to set up a Google+ business page.
  3. How Can Twitter Help Grow Your Business - Twitter is a great site for sharing your businesses news and ideas as well as interacting and building relationships with clients and other businesses. Here is a post which helps you to use this medium to grow your business.
  4. How Social Media Helps Promote Your Business - This post explains the ways in which social media can help to promote your business, giving ideas on how to use these platforms to reach new customers.
  5. Killer Business Tools and Apps: A Roundup - Great post which has a round up of some fantastic social media tools and apps you can use for your business.
  6. An Introduction to Twitter for Business - Here is a fantastic post which gives you an introduction to using Twitter for business. Great for anyone not yet using this social media platform for promoting their business.
  7. Social Media for Small Businesses Made Easy - A wonderful guide on how to use social media for your small business. Easy to use and follow giving great tips and ideas on how to make social media work for your business.
  8. Social Media iPhone Apps: Start working remotely - Want to have access to your businesses social media whilst you are out and about? Here is a post which gives some wonderful apps for your iPhone which makes keeping in touch with your accounts easy.
  9. How to Link Up Twitter - This post explains how you can link up Twitter with your other business accounts, spreading the information you share about your business further.
  10. Using Facebook For Business - You may use Facebook for social interactions with friends and family, but are you using it to promote your business and build relationships with prospective clients? No well here is a post that helps you get started using a page to promote your business.

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by Kizzy

Marketing: Quick Action Tips

April 16, 2012 in Blog, Featured, Headline, Online Marketing


Every business needs a brand.  Your brand is the overall image your business sends to the market.  Your brand can be made up of things like your logo, website and packaging, but it’s also your company ethos, your mission.
In today’s quick action tip we want you to think about the three C’s of branding identified by marketing expert Phillip Kotler.
The three C’s are;

·         Consistency

·         Clarity

·         Continuity

Let’s have a quick think about each in turn.
Consistency
Every piece of marketing or communication should send the same message.  So first you need to be clear what you want that message to be.  If you’re a hip baby clothing company then your message might be related to being ‘on trend, cool, modern parent’.  Once you’re clear, have a look at your product, your packaging, your website/shop, your logo, your advertising – does it all send the same message?
Clarity
Keep your marketing simple.  Doing so will ensure that it’s easier to achieve clarity in the minds of your target customer.  Have a core message and ensure that message is communicated throughout your entire marketing campaign.
Continuity
Customers prize longevity in businesses, this is why we see many companies showing of ‘established since’ dates.  It’s a sign of quality, trust and reliability –  ‘This company must be good they’ve been established since 1983’.  Communicate to your customers that you’re a company that can be trusted.  Repeat your core message in campaign after campaign to build familiarity, trust and loyalty.

The best way to build a better i business is to read, learn and then take action.  So now I want you to think about what you’ve just learned from this article and think about it in the context of your own business.  What ONE action can you take that would improve your brand?  Can you take that action right now?  If not can you schedule that action?

Want more help with your marketing? Get news, tips, advice and resources from ACEInspire. Learn more about business success and growth

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