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by Kizzy

Happy Easter from ACEInspire

April 9, 2012 in About ACEInspire, Blog, PR


We would like to wish you all a happy Easter and as a thank you we are offering you an egg-stra special present, sorry we couldn’t resist!

Promoting your business is a big part of making your business a success, so our present to you this Easter is 50% off Antonia Chitty’s A Guide To Promoting Your Business.

A Guide To Promoting Your Business  is for you if you are:

  • Already have a business and are trying to grow 
  • Starting a new business and would like to do your own PR
  • Creating a PR plan
  • Looking for ideas on how to get coverage for you business
  • Trying to increase business sales
  • Looking for more clients.
What other customers have said about A Guide To Promoting Your Business:

“This workbook is an excellent and concise guide to help anyone who is starting up a new business – it gives some excellent advice, guidance and knowledge for new business owners and entrepreneurs.

When we started Organix, 15 years ago, tight funding meant we were almost totally dependent upon PR to build brand awareness. It was a crucial element to build the business and get across the passion and integrity that go into our foods for children. Today, PR remains an essential part of our business, and a key tool for reaching out to parents.”

Lizzie Vann MBE – Founder of Organix Brands Ltd

 

…”a very practical book, and ideal for people who tend to get the equipment out of the box and want it to work before reading the manual, as it does make you think about what you’re aiming for before helping you action it. Well thought out and very easy to use. Recommended.”

Miranda Stamp www.twinkleontheweb.co.uk

 

“PR and self promotion should be the lifeblood of any business and has always been considered one of the most crucial elements in the running of running my own business – even when I was new and starting out! This is an essential read for every woman starting her own business. I wish I had had a guide like this when I was starting to learn to promote my business.”

Nadine Lewis, Founder, www.identifyme.co.uk

 

So don’t miss out on this egg-citing offer, visit ACE Business Training and enter AGTPYB to get your 50% off.

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by Kizzy

Promoting your business online

April 6, 2012 in Blog, Online Marketing, PR


There are a vast range of activities you can carry out to promote your business online. On one level, you might think of online PR simply to be sending a press release to websites which reach your target audience. If you are doing this, you may need to customize the content of the release to match the style of the site you are targeting. You also need to remember that while magazines work months in advance a website can publish content straight away.

However this is looking at a very limited interpretation of online PR. You can raise your business profile online through the use of social media. You might choose to:

  • Participate in forums focused on your target audience
  • Communicate via blogs using a system such as WordPress, Typepad or Blogger
  • Communicate via micro-blogs: Twitter is the main player, but there is also Plurk, Pownce and Jaiku
  • Communicate via social networks including. Bebo, Facebook, LinkedIn, Google +, MySpace etc.
  • Communicate via social network aggregates like FriendFeed
  • Communicate via online event networks including Upcoming.com, Meetup.com

You could also upload videos about your business to YouTube or Vimeo, make images available through Flickr, take part in social bookmarking or tagging of articles about your business through Delicious, StumbleUpon or Google Reader. I’m sure you can think of more ways to use the power of the internet to promote your business too.

You could read this BTTradespace post about Online PR if you want to get some more ideas. Then, add the ideas which seem right for your business to your promotion plan. (This is simply a plan of activities to promote your business every day - you can find an example here).

Looking to promote your business more effectively, ACEInspire have a NO COST 8 day eCourse that will give you tips and practical advice straight to your inbox.

Fill in the form below and sign up today.

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by Kizzy

PR Tips – Ideas for Press Releases

March 23, 2012 in About ACEInspire, Blog, Featured, Headline, PR


Looking to write your own press releases, ACEInspire have a great free press release template as well as lots of tips on how to write press releases.

If you need some inspiration to come up with an angle for your press releases, we’ve compiled some of the things which you might want to include throughout the year:

  • Seasons - You can also tie in a press release with a holiday or special occasion. Could your business do something related to Valentines Day, Fathers Day or school holidays?
  • Charity work - Do not hide your light under a bushel if your business is making a donation to charity. A press release is a great way to let people know about community service, whether you offer training or apprenticeships to students or sponsor a local sports team.
  • New products - New services or products: focus on the benefits to your customers and the publication’s readers.
  • Achievements - Issue a press release when you or your employees are recognised for outstanding achievements or gain qualifications. Focus the release on how the award or qualification will help customers or clients.
  • Business launch - Launch of your business, or business expansion — of interest to local papers and trade and business publications. You could also mention the launch of a new or updated website.

If you are looking for ways to promote your business alongside press releases, ACEInspire have a free eCourse that is delivered direct to your inbox over 7 days giving you great information on how to promote your business.

Fill in the form below and sign up today.

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by Kizzy

Read this if you want thousands more people to know about your business

October 3, 2011 in Featured, Headline, PR


Get over £600 of brand new bonuses!

 

We’ve just created a new eCourse over at www.parentingmagazinecontacts.co.uk that is just right for you if you want to do your own PR, and reach thousands of potential customers on a shoe string budget.

 

Not sure how to do your own PR?

Subscribe to www.parentingmagazinecontacts.co.uk and get a valuable 12 week PR eCourse worth £300 as part of your subscription, as well as Antonia Chitty’s Guide to Promoting Your Business workbook. You will:

  • · Learn how to do your own PR
  • · Discover how to make the most of the contacts in the database
  • · Save thousands on getting professional help to promote your business
  • · Develop valuable skills that you can use again and again
  • · Build your business reputation
  • · Save on expensive advertising
  • · Reach thousands of new potential customers
  • · And boost your business’s bottom line

PR is a great way to boost your business: Click to find out more about the eCourse and Videos and how you can get media coverage for your business

Subscribe and we’ll send you 12 bi-weekly videos to help you do your own PR worth £300 AND a useful press release template.

With over £600 of bonuses, there’s no reason not to try it!

 

About Parenting Magazine Contacts

It is worth subscribing to Parenting Magazine Contacts just to get the Do Your Own PR eCourse and Videos, but alongside the training you also get access to emails and phone numbers for hundreds of parenting journalists at national and local magazines, newspapers, websites, TV and radio. Parenting Magazine Contacts makes getting media coverage for your business easy. Subscribe, click, and call or send: contact the journalists who want YOUR news.

If you have a business that targets parents, subscribe to Parenting Magazine Contacts and you’ll save time and money. There’s no need to do time consuming contact research and buy magazines: you can get access to direct emails and phone numbers immediately so you can send your press release straight away. Editorial coverage in a national newspaper or parenting magazine is worth thousands of pounds.

Find out more about the 700+ contacts on offer

“It’s easy to subscribe now by Paypal and within minutes you will have access to all the contacts you need to get your PR off the ground plus your first eLesson.”

What do people think of Parenting Magazine Contacts?

“We have been using your data base for just over 3 months now. We have found it very useful and it has resulted with our product being featured in some quality childcare magazines and featured in some leading blogs. We also were invited to appear on BBC Radio 2 to talk about the product after getting in touch with the producer using your contacts list. I would be glad to recommend Parenting Magazine Contacts to anyone interested in your service.” Gavin Cruickshank, Managing Director, Sunbuster Blinds

“Your family media database is truly amazing, and your advice has really changed my approach. Thanks again.” Duncan Fisher

Get more subscribers views

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Avatar of Antonia Chitty

by Antonia Chitty

PR eCourse Coming Soon

September 6, 2011 in PR, Social Media


NEW: PR eCourse

Would you love to see your business covered in the media?

Are you unsure who to contact to get this valuable coverage?

The ACE PR eCourse, launching next week, can help:

Not sure how to do your own PR?

When you subscribe to The ACE PR eCourse you get:

A Guide to Promoting Your Business eBook

A 12 week PR eCourse

This course will teach you how to do your own PR. It covers:

  • Secrets of Public Relations, as used by the professionals
  • How to build Relationships with journalists
  • How to write your first Press Release
  • Press release  dos and don’ts
  • What makes a good press release
  • 4 key questions to understand what makes news
  • 10 ideas for press releases and where to target them
  • How to use photographs and images to create PR opportunities – and why poor images can cut your chances of coverage to zero
  • How to distribute your press release
  • How to create press packs and send samples

12 bi-weekly videos to help you do your own PR and get new ideas on how to make the most of your Parenting Magazine Contacts

  • Video 1 – What is PR?  What’s the purpose?
  • Video 2 – How to build good relations
  • Video 3 – Why it’s important to create a promotional plan, and how
  • Video 4 – Top 5 Tips for Press Releases
  • Video 5 – Pitching and writing articles for the press
  • Video 6 – Writing and sending letters to print media
  • Video 7 – Offering expert comments and case studies
  • Video 8 – Holding media briefings
  • Video 9 – Benefits of a media pack
  • Video 10 – Providing spokespeople
  • Video 11 – Writing and promoting white papers
  • Video 12 – Product launches and competitions

AND a useful press release template

Subscribe and get this valuable eCourse and videos as part of your subscription.  You’ll

  • Learn how to do your own PR
  • Discover how to make the most of the contacts in the database
  • Save thousands on getting professional help to promote your business
  • Develop valuable skills that you can use again and again
  • Build your business reputation
  • Save on expensive advertising
  • Reach thousands of new potential customers
  • And boost your business’s bottom line

 

Watch the blog and newsletters for more news!

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